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UKP PariwisataUKP PariwisataRepublic of Indonesia
The Vision

The Future of Indonesian Tourism

Supporting the President of the Republic of Indonesia in strengthening sustainable, inclusive, and globally competitive tourism.

Our Role

Strategic Bridge

The Special Envoy is appointed directly by the President to provide strategic advice, strengthen coordination across ministries, and accelerate national tourism priorities.

UKP acts as the strategic bridge between the President, stakeholders, and the public. Focus: harmonized policy, fast execution, measurable impact.

Vision Statement

A globally competitive, sustainable, and inclusive Indonesian tourism sector.

Mission
01

Strategic Advisory

02

Policy Harmonization

03

Acceleration

04

Stakeholder Engagement

Zita Anjani
Leadership

Zita Anjani

Special Envoy of the President for Tourism

As Special Envoy of the President for Tourism, Zita Anjani provides strategic counsel to the President, strengthens cross-ministerial coordination, and accelerates national tourism priorities.